From Arabic & Islamic
History to Digital Marketing
Hi, I'm Aysha Hiba — a digital marketing consultant based in Kozhikode, Kerala, and the person behind Marketify.
My academic background isn't in marketing at all — I completed my Bachelor's degree in Arabic and Islamic History at Farook College, Calicut. Those years shaped how I think: patient research, careful reading of context, and a deep respect for communicating clearly with people.
My curiosity about how brands grow online eventually led me to formal training in digital marketing at Haris & Co, where I built hands-on skills in Meta Ads, Google Ads, Shopify development, and web design.
That combination — a humanities foundation paired with practical digital marketing training — is what I now bring to every business I work with across Calicut and Kerala: thoughtful strategy, not just templates, and campaigns built around how people actually think and decide.
Aysha Hiba
Education & Training
The academic foundation and hands-on training behind my work today.
BA Arabic & Islamic History
Farook College, Calicut
A foundation in language, research, and critical thinking that now shapes how I approach strategy and communication for every brand I work with.
Digital Marketing
Haris & Co
Hands-on training in Meta Ads, Google Ads, Shopify development, and web design — the practical skill set behind every campaign I run today.
Mission, Vision & Promise
The principles behind every campaign, every website, and every client relationship.
My Mission
To give small businesses and startups in Kerala access to the same quality of digital marketing big brands take for granted — strategic, data-driven, and genuinely effective.
My Vision
To become the most trusted digital growth partner for local businesses across Kozhikode and Kerala, known for honest advice and consistent, measurable results.
My Promise
Clear communication, transparent reporting, and work that's tied to your actual business goals — not vanity metrics or buzzwords. Your growth is the only KPI that matters.
What I Bring to
Every Project
This is how I work with every client, on every project, regardless of size.
Strategic Thinking
Every campaign starts with a plan rooted in your business goals — not a generic template applied to every client.
Hands-On Execution
I don't outsource your project to a junior team. I personally build, run, and monitor the work you're paying for.
Local Market Knowledge
I understand how Kozhikode and Kerala audiences shop, scroll, and search — and I build strategy around that.
Transparent Reporting
You'll always know exactly what's working, what isn't, and what we're changing next. No hiding behind jargon.
Creative + Technical
From eye-catching design to clean, fast code — I bridge the gap between how a brand looks and how it performs.
Long-Term Partnership
I'm invested in your growth past the first campaign, building a relationship that scales as your business does.
My Journey So Far
From a self-taught beginner to a full-service consultant for Kerala businesses.
Farook College
Completed a BA in Arabic & Islamic History, building a foundation in research, language, and clear communication.
Discovering Marketing
Trained in digital marketing at Haris & Co, picking up hands-on skills in Meta Ads, Google Ads, Shopify, and web design.
First Clients
Started working with restaurants and retailers across Calicut, proving the model with real ROI.
Today
A trusted, full-service digital marketing consultant serving growing businesses across Kerala.
Areas We Serve Across Kerala
Based in Kozhikode (Calicut), serving businesses across Kerala and beyond.